Hurricane Irma came to visit at my house last week. She arrived as a strong Category 2 storm and did considerable damage. My wife and I were two of the more fortunate people here in our neighborhood. We sustained no damage to our house or vehicles. Many of our neighbors had fallen trees on their roofs, roofs and other parts of their property blown away and water damage. Like most people in Florida, we were without power for four days and without internet, reliable cell service and landline phones for more than a week.
As with many situations that occur in the natural world, there are lessons that can be learned from what we’ve experienced. Whether you’ve been through a hurricane or other natural disaster yourself (Irma was my first hurricane), you’ve undoubtedly experienced storms of other kinds in your life. Whether its finances, health, relationships, customer service challenges, employee issues, lack of sales and revenue in your practice or even something someone says that hurts your feelings, life and business can be truly messy at times. Situations arise that bring out feelings of anxiety, fearfulness, doubt and even anger. It’s not fun…it’s a nasty storm. Here are three realizations to which I came as a result of experiencing a hurricane that can be applied to every storm we experience in our lives and businesses.
- The storm won’t last forever. As I write this, it’s a lovely morning here in Florida. The sun is shining, there’s a gentle breeze blowing. It’s warm and calm and pleasant. There’s no sign of the howling, ripping wind that was here a week ago. That’s true of all storms. So when you experience a storm in your practice or your life, no freaking out! This too will pass. It’s not forever! That’s also true of the highs we experience in our lives. Other storms will inevitably arise. There’s another Category 5 storm in the Caribbean right now. Maria is NOT invited to my house, but she may show up uninvited. There are so many events in our lives over which we have absolutely no control. We can only control how we prepare and how we respond. It’s important to keep our emotional level at some point between the highs and lows, so we can enjoy the good times and endure the hard times without becoming overly optimistic or despondent.
- It’s time to be grateful! No matter what’s going on in our lives, there are always others who aren’t as well off as we and there are always things for which to be grateful. When Irma came to Sebring, Florida, she was a Category 2 storm. When she was in the Caribbean and in the Florida Keys, she was a Category 5. I can’t even imagine what that must have been like! I’m so grateful that Irma slowed down before she got to my house. As I mentioned earlier, my house and vehicles weren’t damaged, while all around me others sustained substantial damage. I feel badly for the people whose homes were damaged, or in some cases totally destroyed, and I’m grateful that I was so blessed. This is true of all the storms that occur in our lives. We who live in the United States, Canada or the UK, are better off financially and live more comfortably than the vast majority of people in the world! Any financial difficulties we may experience are minor compared to what most people in the world must face to live and feed their families. No matter what the storm, someone else is likely experiencing that storm to a greater degree. So we need to count our blessings every day, no matter what’s going on. Make sure to limit your blessing-counting time, though. You could spend all day every day counting, because there are so many blessings to count!
- You’re not alone! Natural disasters tend to bring people together, at least temporarily, in a very powerful way. They share resources, do what they can to be of assistance and provide valuable expertise and information as well. My wife and I were blessed to be able to share our home during the hurricane with three friends (and 2 dogs) who live in mobile homes. They in turn brought more food and water and a large measure of fun to the situation. We had quite a party actually. And our next door neighbor ran a line from his generator to our house so we could keep our refrigerator running and I could have a cup of coffee in the morning (priorities, you know!). And we helped buy gas to keep his generator running. Whatever storms you may be experiencing in your life, business or practice, there are people who are ready and anxious to help you weather the storm and survive and even prosper! There are a ton of free resources available to you, e-books, blogs like this one, Facebook and Linked In groups, networking groups. And to help you through the really tough times, there are coaches you can hire who will help you through the storm and safely into port.
One free resource you can utilize is the Sales Chalk Talk Show podcast. You’ll find it at http://bit.ly/sct-itunes. Co-hosts Jim Hamlin and Murphy Alafoginis and I interview some of the brightest minds in the business world, about sales, marketing, business and success. If you listen to the interviews and apply what you learn, you’ll prepare for, diminish or eliminate many of the storms in your business, practice or life!
If you want to become exceptional at relational selling, have a chat with a Sales Wizard!
Here are a few more value-packed resources of which you can take advantage at no charge:
- Wednesdays With the Wizards is a brand new, weekly Facebook Live event for you. Another great sales and marketing wizard, Murphy Alafoginis, and I will be sharing stories, sales and marketing tips, fun stuff and answers to your sales and marketing questions. You can tune in at 9:00 AM EDT every Wednesday at http://facebook.com/redcapsalescoaching.
- You can have access two FREE 3-video series on answering objections. One is specifically for chiropractors, and would be useful to any kind of alternative health professional. The other is specifically for coaches, and would be helpful to any service-oriented business. https://redcapsalescoaching.com
- If you’d like to spend an hour with a sales wizard to talk about your business and your sales, ask questions privately and get some great sales tips, ideas and strategies, you can go the Calendar at http://bit.ly/wizard-strategy. There’s no charge, no obligation and no pressure when you take advantage of this resource.
Feel free to take advantage of any or all of these free resources!
Love & blessings,
THE Sales Wizard